The market research report titled- Global Baby Indoor Products Market Outlook, 2026 by Bonafide Research analyses trends and markets globally. To achieve clarity, the market has been studied from different facets by appropriately segmenting the market. The report is a combination of the market studies of Baby Rocker/Bouncers/Swing, Baby Feeding Bottle, Baby High Chair, Baby Walker, Baby Potty Training Seat, and Baby Bath Tub. Further different sales and distribution channels have been analyzed by categorizing them into Supermarket & Hypermarket, Specialty & Online Sales Channels.
Baby indoor products are non-necessity baby discretionary products that have a relatively inelastic demand as compared to other baby products. The purchase patterns, therefore, are greatly influenced by spending power and disposable income with households, which restricted the market growth at 3.08% in the period 2015-2020. The regional trends in the global baby indoor products market when aggregated together have trends and dynamics similar to other baby and juvenile care product markets. By the end of the forecasted period, the baby indoor products market is likely to cross a market value of USD 14456.61 Million. Some of these products are not only preferred by the developed countries but are also in the low economic countries. With the increase in women’s employment, these products have witnessed ample demand. The supply chain management in under developing countries facilitates market growth.
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The baby rockers and bouncers are the equipment that provides a safe & entertaining space for the baby while the parents are occupied with their work. These devices usually have three parts- seats, an arch for supporting the baby’s back, and a strap to secure the baby. This has made it possible for this segment of product to lead the market, with a share of less than 30%. Few rockers and bouncers have hooks to attach toys to keep the baby entertained. A feeding bottle is one of the most common and basic purchases when a baby is born. The increase in the birth rate across the world is the major market driver for the baby feeding bottle segment to grow with the highest CAGR of 4.35%.
A high chair, raised at a fair distance from the ground is used to feed the baby and young toddlers. The increase in urbanization and the improved economic conditions of the middle-income group is to give a hike in the market during the coming period. The walkers are generally used for babies between four to 15 months, allowing them to move around independently. However, there are many reported accidents and injuries caused by the usage of baby walkers. Since 2004, baby walkers have been banned in Canada, whereas in the US there have been repeated calls for banning the same. This has restricted the market growth to the lowest CAGR of 1.88% historically.
Even though the market has a large number of international brands, the increasing number of local players is to be a threat in the baby bathtub segment. This hurdled the segment to grow and thus, the baby bathtub segment is expected to contribute to merely 5.47% of the market. Foldable baby bathtubs, standard plastic baby bathtubs, convertible baby bathtubs, inflatable baby bathtubs, hammock baby bathtubs, and cushion bathtubs are a few of the popular infant bathtubs. The rising standard of living and the increase of the parent’s concerns about the overall potty training are increasing the market demand for potty training seats globally.
Classified into three segments, the market is dominated by the specialty store segment, which accounted for a share of 42.86% in the year 2020. The limited availability of these products in rural areas hampers the growth of the overall market growth. The online sales channel is expected to grow with the highest CAGR of 6.27% in the anticipated CAGR. The baby indoor products market is majorly dominated by the Asia Pacific. The Asia Pacific has the biggest population of 0-4-year-olds in the world. However, what makes the Asia Pacific market lucrative are not just the demographic advantage, but also the economic growth and momentum. North America and the European market have similar trends and dynamics, characterized by high spending power and a well penetrated baby indoor product market.
CONSIDERED IN THE REPORT • Geography: Global • Base year: 2020 • Historical year: 2015 • Forecasted year: 2026
REGIONS COVERED: • North America • Europe • Asia Pacific • Latin America • Middle East & Africa
ASPECTS COVERED IN THE REPORT • Market Size by Value for the period (2015-2026F) • Market Share by Product Type (Baby Rocker/Bouncers/Swing, Baby Feeding Bottle, Baby High Chair, Baby Walker, Baby Potty Training Seat, and Baby Bath Tub) • Market Share by Sales Channel (Supermarket & Hypermarket, Specialty & Online Sales Channel) • Market Share by Region • Market Share by Country
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